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Yves Daoust Appointed Executive Vice President of iCongo's Online Events, Virtual Tradeshow and Lead Generation Division
Montreal, Quebec (PRWEB) November 7, 2007 -- iCongo Inc. today announced the appointment of Yves Daoust to the position of Executive Vice President of its newly formed Online Events Division. As Executive Vice President, Yves will assume overall responsibility for the ongoing development of the new division, including operations, marketing and enhancing the Online Events, Virtual Tradeshow and Lead Generation platform's brand for global markets.
The Online Event Platform is meeting the needs of media companies, service organizations, Fortune 2000 companies and universities who wish to host Virtual Tradeshow Events and Online Seminars for the purpose of lead generation, marketing, job fairs and education. Launched six years ago, the Online Event Platform continues to revolutionize how businesspeople and organizations are able to meet and communicate with one another.
The Platform allows organizers to produce multiple events throughout the year and results in numerous benefits including: improved collaboration and communication between customers, potential customers and the exhibiting company, robust lead generation, enhanced target marketing, increased event ROI and improvements in the recruitment of qualified personnel through virtual job fairs. For example, BusinessWeek, a division of McGraw Hill, recently selected iCongo's Online Event Platform to host its 2007 MBA Expo, enabling future business school students from around the globe to virtually visit university booths, chat with representatives, get the B-school materials and attend a live Webinar and Q&A session.
Prior to joining iCongo, Yves Daoust was Senior Director of Business Development and Strategic Alliances for the Digital Group at Transcontinental Media, one of the largest print media organizations in Canada. During the last 10 years at Transcontinental Media, Yves has contributed to the creation of leading online properties for the Group. Transcontinental Media is a subsidiary of Transcontinental Inc., which has more than 14,500 employees in Canada, the United States and Mexico and reported revenues of C$2.3 billion in 2006.
"I'm delighted to be joining iCongo as Executive Vice President of the new Online Events, Virtual Tradeshows and Lead Generation Division," said Yves Daoust. "iCongo is a leader in Online Events, one of the fastest growing segments on the Internet today. More and more marketers and advertisers are looking to improve their ROI from their marketing investment and are now experimenting with new ways to expose their brands and engage with customers. The benefits of iCongo's approach are clear: organizations can efficiently exhibit their products, services and offerings to a target market while generating leads and/or job applicants within an exciting, interactive environment at a low cost per lead."
Irwin Kramer, President & CEO of iCongo added, "iCongo is committed to providing an unparalleled online event environment by continuously investing in leading edge interactive technologies and by adding to our world class team of professionals. Mr. Daoust's 15 years of experience in Media and Internet Technologies makes him a valuable addition to our team. At a time when we are seeing our Online Events business grow substantially, we are delighted to have Mr. Doaust on board. Stay tuned for exciting new announcements from this division of iCongo in the months ahead!"
Yves Daoust is a graduate of McGill University in Information Science.
About iCongo iCongo, Inc. is a leading developer of both B2B and B2C e-business systems and software that enable companies to effectively and efficiently market, communicate and transact business over the Internet. The Online Events Platform provides event managers with an effective channel to easily create Internet-based online events, virtual tradeshows and conferences with the primary objective of increasing event participation, lead generation, revenue creation and improving communication and collaboration between existing and potential attendees/customers and the organization. Many organizations including BusinessWeek, Parenteral Drug Association, Computerworld and others have utilized iCongo's Online Events Platform. For additional information please visit us at www.icongo.com.
Irwin Kramer CEO / President iCongo inc. Tel: 514.866.2664 ext. 202
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This press release has been reprinted from PRWEB per the terms and conditions of the copyright notice.
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